licaric's blog

The End is Near

Today was my second to last Monday at Women's LifeStyle. It was also one of the most productive! I have been working on three assignments this past week and a half—an event spotlight on Opera Grand Rapids' "The Barber of Seville", the June article on picnic gear, and a feature on Girls on the Run.

New Experiences!

These past few weeks have been pretty exciting at Women's LifeStyle—busy to say the least. I was given the chance to start a new section of the magazine called time for ten. On this page we ask female leaders in the community about 20 questions or so and publish the ten we think best represent their personality. Last week I interviewed Betsy Borden, owner of Peninsula Tranding Travel Gear. It was an absolute pleasure meeting her and visiting her store. I was inspired that she built this business on her own after having a long career as a sales rep.

Going Strong!

This week I have been feeling a little overwhelmed. I was to write an article on table etiquette and while the phone interview went very well, I was having the hardest time actually writing.

In my mind, the article was going to be a lot of fun facts and quite upbeat but it was something very different than what I expected. I was late to turn it in because I was so stuck. I'm not sure if it was because of writer's block or because I was confused with the kind of content I got.

Writing Challenges

I have most definitely faced this challenge being a new intern at Women's LifeStyle. When I first started writing fot he magazine in October, I met with Richelle, the editor in chief. She talked to me about the magazine and what she was looking for. She wanted someone to expand the "Eat Fresh, Eat Local" section by going around Grand Rapids and interviewing local business owners. We talked at length and brainstormed topics for the months ahead. When I left, I was assigned to writing about champagne.

Creating my Professional Identity

Through my LinkedIn page and wesbite/online portfolio, I have been able to create an online presence for myself. I believe these are two different platforms however. On LinkedIn, I feel as though I should be a bit more professional with my picture and keeping it more up to date in order to make those connections and stay in the loop with my fields. On my website, I feel like I can show more of my creative side whilst still staying professional.

Posting (Not to Instagram)

This past Monday, I learned how to post our articles onto the website. Using wordpress, InDesign, & Photoshop I was able to put it all together. However there are a lot of steps that go into posting. I had to seleect photos from saved files and change them in Photoshop from CYMK to RGB and upload them in two places on the post—the featured image slot as well as in the body. An image of the article from the physical magazine had to be taken from InDesign and inserted on the bottom of the postas well.

Interning for Women's LifeStyle Magazine- Day 1

Starting my first day as an intern yesterday, I wasn't quite sure what to expect. Being a small office that only has a few concrete people on staff, I was told I was going to be a doing a little bit of everything. Content writers only contribute from their free time and aren't paid which I think takes the magazine to a whole new level because people truly want to spend their time writing for it.